Global Digital Printing Market Outlook to 2027 – Growing Factory Market Demand Presents Opportunities –


DUBLIN–(BUSINESS WIRE)–The report “Global Digital Printing Market (2022-2027) by Type, Ink Type, Application, Geography, Competitive Analysis and Impact of COVID-19 with Ansoff Analysis” has been added to from offer.

The global digital printing market is estimated to be worth USD 27.54 billion in 2022 and is projected to reach USD 37.8 billion by 2027, growing at a CAGR of 6.54%.

Market dynamics are forces that impact pricing and stakeholder behaviors in the global digital printing market. These forces create price signals that result from changes in the supply and demand curves for a given product or service. The forces of market dynamics can be related to macro-economic and micro-economic factors. There are dynamic market forces other than price, demand and supply. Human emotions can also drive decisions, influence the market and create price signals.

As market dynamics impact supply and demand curves, policymakers aim to determine how best to use various financial tools to stem various strategies aimed at accelerating growth and reducing risk.

Competitive quadrant

The report includes Competitive Quadrant, a proprietary tool to analyze and assess the position of companies based on their industry position score and market performance score. The tool uses various factors to classify players into four categories. Some of these factors considered for analysis are financial performance over the past 3 years, growth strategies, innovation score, new product launches, investments, market share growth, etc

Ansoff analysis

The report presents a detailed analysis of the Ansoff matrix for the global digital printing market. Ansoff Matrix, also known as Product/Market Expansion Grid, is a strategic tool used to design business growth strategies. The matrix can be used to assess approaches in four strategies viz. Market development, market penetration, product development and diversification. The matrix is ​​also used for risk analysis to understand the risk associated with each approach.

The analyst analyzes the global digital printing market using the Ansoff Matrix to provide the best approaches a company can take to improve its position in the market.

Based on the SWOT analysis done on the industry and industry players, the analyst has designed appropriate strategies for market growth.

Why buy this report?

  • The report offers a comprehensive assessment of the global digital printing market. The report includes in-depth qualitative analysis, verifiable data from authentic sources, and market size projections. Projections are calculated using proven research methodologies.

  • The report has been compiled through extensive primary and secondary research. The main research is done through interviews, surveys and observations of renowned personnel in the industry.

  • The report includes in-depth market analysis using Porter’s 5 forces model and Ansoff’s matrix. Additionally, the impact of COVID-19 on the market is also presented in the report.

  • The report also includes the regulatory scenario in the industry, which will help you to make an informed decision. The report discusses the major regulatory bodies and major rules and regulations imposed on this industry across various geographies.

  • The report also contains competitive analysis using Positioning Quadrants, the analyst’s proprietary competitive positioning tool.

Market dynamics


  • Growing demand for durable printing

  • Developments in the packaging and textile industries

  • Reduced unit cost of printing with digital printers



  • Increase in factory market demand

  • Increased R&D investment for digital printing


Market segmentation

The global digital printing market is segmented on the basis of type, ink type, application and geography.

  • By Type, the market is categorized into inkjet and laser.

  • By type of ink, the market is categorized into aqueous, solvent, UV curable, dye sublimation, latex and others.

  • By Application, the market is categorized into plastic films or sheets, fabric, glass, paper/books and ceramics.

  • By Geography, the market is categorized into Americas, Europe, Middle East & Africa, and Asia-Pacific.

Companies cited

  • Amcor plc

  • ARC Document Solutions LLC

  • Avery Dennison Corp.

  • Canon Inc.

  • DIC Corp.

  • Durst Durst Group AG (Technicon – SPA Technicon – AG)

  • Electronics for Imaging Inc

  • Epson India Private Ltd

  • HP Inc (Hewlett-Packard)

  • Hubergroup Deutschland GmbH (Mhm Holding Gesellschaft Mit Beschrankter Haftung)

  • Inca Digital Printers Ltd.

  • Iron Mark Inc.

  • Konica Minolta Inc.

  • MimakiEngineering Co. Ltd

  • Mondi plc

  • Multi Color Body

  • Roland DG Corp

  • Sakata Inx Corp.

  • SATO America

  • Seiko Epson Corporation

  • SICPA Holding SA

  • SiegwerkDruckfarben AG & Co. KGA

  • T&K Toka Co. Ltd

  • Toshiba Corporation

  • Xeikon AG (XBC BV)

  • Xerox Corporation

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