How digital art is eco-responsible


Digital art is becoming more important than ever. With devices like iPads and Wacom tablets, drawing digitally is efficient and enjoyable. More importantly, creating digital art is sustainable. But how?

Environmentally friendly and technologically advanced, digital art does not require the use of disposable canvases, brushes, painting supplies and other materials. All you need is a graphics tablet, a stylus and some graphic design software – one of the most popular programs is “Procreate”.

Digital art has many advantages. You can easily move and resize sketches and drawings, experiment with different digital pens and brushes, and change colors as you see fit. If you draw using the “layers” function, your options are even more extensive. Learning digital art is also a basis for learning new disciplines, such as animation, drawing in virtual reality and graphic design.

Many artists are beginning to advocate for the use of digital art platforms. Zach McCrawa digital artist who has created over 4,000 digital artworks, says, “My love of nature and its preservation inspires me to champion digital art as the most environmentally friendly art form, especially for painting. The amount of waste that goes into traditional paint products is eliminated in my digital process, especially at the rate at which I paint. McCraw is passionate about using art to promote eco-preservation initiatives and wants others to realize the eco-friendly nature of digital art.

Of course, digital art always contributes to the ecological footprints we leave behind. All virtual activities entail the “carbon impact of the digital world.” Although the use of digital devices is environmentally friendly, the production of electronics still emits greenhouse gases. The digital community (including artists, collectors, galleries and auctioneers) is continually working to find greener solutions.

Many creatives are beginning to voice their concerns about art production and its impact on the environment. Guillaume Cerutti, the CEO of Christie’s, an auction house, says: “At Christie’s, we understand that the experience of art is positive and meaningful, a source of personal joy and enrichment as well as a privilege. This experience, however, should not come at the expense of the environment. The company, heavily involved in the art world, is committed to being net zero by 2030.

Alice Audouin, founder of a sustainable art non-profit organization known as Art of Change 21, says: “The number one thing if we want a greener art sector is to work with the best engineers and bringing them together to create data and tools that are accessible to everyone.” For art to create our green future, it must be accessible.

As a college student on a budget, creating digital artwork has been a great way for self-expression and creativity. I find digital art helps me save resources and storage space. While traditional art continues to hold value and is appreciated in the art community, digital art does not deserve to be left behind.


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