POD DIGITAL MEDIA ACQUIRES EXCLUSIVE RIGHTS TO THE LATINO & LATINA PODCASTERS NETWORK

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This new agreement allows Pod Digital Media to continue to develop its network of multicultural podcasts

NEW YORK, March 14, 2022 /PRNewswire/ — Pod Digital Media (PDM), the leading multicultural podcast agency network, today announced that it has acquired exclusive rights to the Latino & Latina Podcasters Network. Pod Digital Media will now add 50 Latina, Latino, Latinx and LGBTQ+ hosted and produced podcasts. The new partnership is part of PDM’s mission to expand its network of creators and connect diverse podcasts with targeted advertising.

“You can buy views, you can buy clicks, but you can’t buy culture,” says Gary Coichy, CEO and Head of Partnerships for Pod Digital Media. “We are thrilled to secure the exclusive rights to 50 Latina, Latino, Latinx and LGBTQ+ podcasts on our networks such as Empodera Latina, Cuento Crimen True Crime Podcast and Sippin Tea with Joey and Marie. Ultimately, we represent the culture and the Latina Podcasters Network believes in our mission.”

Latina Podcasters™ is the world’s leading podcast network for Latinas and the Latinx community with a list of over 40 podcasts spanning United States and Latin America. LPN connects brands to over $1.7 trillion buying power of the Latinx community and audience through the authentic voices of Latina podcasters around the world.

“I’m proud to announce that Latina Podcasters Network will be working with Pod Digital Media, Gary and his team to connect podcasters in our network to monetization opportunities,” says Rita Bautista, CEO and Founder of Latina Podcasters. “PDM understands how to value the importance of an authentic connection for brands and advertisers to our culture through the voices of our podcasters. We look forward to growing our relationship in the years to come.”

About Pod Digital Media
Pod Digital Media (PDM), based in New York City, is the premier network of multicultural podcast agencies. PDM exclusively caters to podcasters with multicultural audiences and connects them with premium advertisers for long-term, seasonal and special investments. The agency includes over 400 podcasts, primarily reaching black and Hispanic American audience segments, to place ads on their shows and deliver tangible results to advertisers.

Media Contact:
Dara Kaplan
Wunderlich Kaplan Communication
(646) 620-4663
[email protected]

SOURCE Digital Media module

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