Samsung set to offer signage content in partnership with local digital design firm
By M4G Office – September 17, 2020
Under the partnership with d’strict, Samsung will provide new digital content for its LED signage products installed worldwide
Samsung Electronics Co. announced a partnership with a local digital design firm of strict to develop signage content.
Under the partnership with d’strict, Samsung will provide new digital content for its LED display products installed around the world, including those at famous landmarks such as Times Square in New York, USA and the Cathedral from Milan in Italy.
“Through the partnership with d’strict, Samsung’s digital signage can not only provide information, but also can serve as a media art platform,” said Ha Hyesung, senior vice president of business at visual display at Samsung.
Founded in 2004, d’strict is a renowned digital media content producer, having won several international design awards. In May, the company showcased a video art installation of ocean waves on giant Samsung LED signage at COEX in Seoul.